Web Strategy

We start by understanding your business – your brand, your history, your unique selling points, and of course, your goals. We review your existing website (if you have one), and then familiarize ourselves with your industry to understand best practices.

We also make sure we understand the goals of your target audience – this is critical to the success of your website.

Finally, we come up with a plan for the website – the architecture, wireframes, and conten and without proper strategy, you'll end up with a website that may look good, but doesn't deliver meaningful business results.

Design

The brain processes images faster than words. So when designing, we create the right combination of images, colours, fonts, space, and calls-to-action to attract and connect with your audience.

This ensures that visitors flow through the website, consume content, build trust, and intuitively take the required action. In addition, beautiful user interface doesn't always mean good user experience. Design is a means to an end, and not an end in itself.

Development

Once we have nailed the design, we move on to the development phase where we build the website theme, add your content, and ensure everything works perfectly.

Your website represents your business online. It is important that you give visitors a good experience, even in your absence.

In addition to this, if required, we handle complex integrations involving APIs, portals and CRMs.